Cedric Kiefer works as an artist and designer in Berlin. Together with Julia Laub in 2010 he founded onformative, a design studio specialized in generative art and design. For them the generative design process presents a new way of thinking and a new approach on how to bring ideas to life in a more effective and efficient way. At the intersection of design, technology and art they develop innovative, cross-media solutions for customers in the domains of culture, economical and education that ranges from data visualizations to physical installations to experimental generative projects. Among others, their projects has been shown at Ars Electronica, MoCA Montreal and MoDA China.
Driven by curiosity and a love of experimentation they are always in search of new forms of expression. Through interdisciplinary collaborations and working on self-initiated and experimental art projects they draw new inspiration and knowledge which they share with others through lectures, publications and workshops.