Wouter van Dijk - Clever°Franke
Wouter van Dijk, Design Director at CLEVER°FRANKE, brings his expertise in concept development and interaction design to digital projects. He focuses on creating products that help people understand the world around them. His history of leading design for clients like Philips and Google showcases his ability to simplify complex concepts, a skill that complements his strong communication abilities.
Since joining CLEVER°FRANKE in 2013, Wouter has been pivotal in pushing the boundaries of digital design, ensuring that every project not only meets its goals but does so in a way that’s innovative and accessible. He has shaped both the projects and the company itself, by stimulating passion and leading with empathy, into the award-winning agency it is today.
Yes/no/maybe: the future is nuanced
True or false; data has held the promise of clarity. But that boolean reality is being replaced by probabilities. As a studio centered around data, CLEVER°FRANKE explores how AI impacts the veracity of their work. Wouter will go in-depth on embeddings (the stuff inside large language models), show how they turned that into an identity, and share experiments on how they leverage AI to tell stories with data.
